In the same manner that Apple sells iPods across the board at the same price without discounts, sales etc. Apple is preventing Cingular from doing the same. This would imply that AT&T/Cingular will have to sell the phone for the price stated by Steve Jobs with a 2yr contract. Its quite possible that Cingular will try to sell the phone for more without a contract, but that would still imply that they were giving a discount to match Steve Jobs price. It will be interesting to see as more news comes out about how Cingular will handle people who purchase the phone without entering into a new contract.
Labels: Apple, AT-T, Cingular, iPhone, rumors
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